October 2023
Work I had to produce as part of my studies.
Brief: as a group, build a place-branding advertising campaign strategy for an event that we either had to invent, or base on another event with a few new twists. We had to produce 4 posters.
My role was therefore to create the visuals for this free, eco-friendly festival aimed at young people.
The logo took a lot of thought. With the typography, I wanted a slightly “wild” feel to evoke youth. Along those lines, I also used multi-colour gradients. Since this logo only serves a single event, on the theme of art, I wanted to put elements of that theme directly inside it, with the paintbrush and the trumpet.