October 2023
Work I had to produce as part of my studies.
Brief: build the visual identity of a music festival from A to Z, one we had to invent ourselves.
With the requirement to create a logo, a poster, a flyer, merchandise, mockups, a line-up of singers and bands playing the festival, and so on.
Creating the logo was for me the most interesting and most important part, but also the most complex. It is one of my first logos made with the Adobe suite.
Skills I gained:
- CE3.03Formulate a recommendation including a strategy and communication channels
- CE4.02Create communication materials
- CE4.03Develop creative concepts
Soft skills developed:
- Graphic creativity and independence in artistic choices
- Ability to run a project from A to Z against a fictional brief
- Technical rigour and a willingness to learn professional software